# Go-To-Market

**Community-centrism**

Community is everything. Organic community building leading up to the launch of The Universe Eye. Regular, consistent, informative and educative posts and articles on our social media channels will ensure growth in our audience and ultimately, our community

We have developed a strategic plan to grow our community and further strengthen that with the launches of our upcoming NFT collections.

**Strategic Partnerships**

As a project which straddles other related and unrelated sectors, we plan to reach out to and build strategic partnerships with relevant projects across, DeFi, NFTs, games and influencer/creative communities.

We realize that a project with a high chance of success is one which forms and builds strategic alliances and partnerships with critical industries and we are laser focused in delivering these relationships for the overall benefit of our community.

**Events Activation System and Sponsorships**

Our solutions offering, by its design, makes us location sellers! Even before our metaverse project launches out of beta, we will organize events (virtual and real) for our community and beyond and leverage those to further increase brand awareness and/or sell collections and products launching during those times.
